This course is focused on innovation, what it is (or not), how it appears (“search” & “select”), and how it can be managed (“implement” and “capture”). Innovation will not be restricted to creativity and new technical ideas, but also take organizational aspects into account. The course is committed to providing an opportunity to learn to use some tools and news ways of thinking which are better suited to addressing complex problems and opportunities inherent in organizations today. The course provides exercises on applying innovation related theories to specific context and phases of innovation. Furthermore, the course will introduce innovation concepts such as “open innovation”, “front end innovation”, which are important tools in today’s innovation approach by most companies. This interactive course includes several assignments and case studies, and engages the student with active participation.
Grasp the main innovation management terminology and concepts • explain the adoption life cycle and innovation adoption at the individual level • define creativity and explain how creativity can be stimulated • define and explain the idea management systems • understand change management: definition, scope, and relevance • Understand the Fintech and blockchain revolutions • Management of blockchain and other emerging technologies • Understanding the Role of the government in the encouraging product development or innovation in firms
| Week | Topic |
|---|---|
| 1 | What is Innovation? |
| 2 | Innovation Management: An Introduction |
| 3 | National Systems of Innovation and entrepreneurship |
| 4 | Managing Innovation within firms |
| 5 | Operation and process innovation |
| 6 | Managing Intellectual Property |
| 7 | Managing organizational knowledge |
| 8 | Strategic Alliances and Networks |
| 9 | Research and Development |
| 10 | Open Innovation and technology transfer |
| 11 | Business Models |
| 12 | Market adaption and technology diffusion |
| 13 | New Product Development |
| 14 | Market Research and its Influence on new product development |
| Method | % Each | Quantity |
|---|---|---|
| Homework | 0 | 0 |
| Midterm Exam(s) | 25 | 1 |
| Presentation | 10 | 1 |
| Project | 20 | 1 |
| Quiz | 0 | 0 |
| Laboratory | 0 | 0 |
| Lab/Practical Exams(s) | 0 | 0 |
| Case Study | 5 | 1 |
| Term Paper | 0 | 0 |
| Final Exam | 40 | 1 |
| Attendance | 0 | |
| Other | 0 | 0 |
Trott, P. (2021). Innovation management and new product development (Seventh edition). Pearson Education. https://public.ebookcentral.proquest.com/choice/publicfullrecord.aspx?p=6481876